Southeast Asia’s luxury boutique cruise operator Heritage Line announces that it is halting its cruise operations in Myanmar due to the global Coronavirus pandemic. After carefully monitoring and assessing developments and the effects of Covid-19 on worldwide tourism, the privately owned company has decided to suspend operations of its 5-star luxury vessel Anawrahta. “Looking at the impacts this virus has imposed on tourism, and especially the international cruise industry, many companies are faced with the predicament of earning no revenue while still running their businesses sustainably. For our product in Myanmar, it was therefore in our best interests to stop for a certain period and find another solution,” says founder and CEO Mr. John Tue Nguyen.
In Myanmar, Heritage Line, as the proprietor of the ship Anawrahta, has now entered a partnership with local company, Moken Capital. Moken Capital has been offered a three-year contract (starting 02/2021) to autonomously manage and operate the vessel. This includes responsibilities of periodic ship maintenance and also grants Moken Capital usage of the ship‘s brand name together with a mandatory signature tagline “by Moken Capital“ in their marketing communications. Stationed mid-river in downtown Yangon, “Anawrahta by Moken Capital” targets the domestic market with cruise and hospitality products for affluent locals and expats as well as corporates.
Heritage Line plans to resume their operations along the Ayeyarwady and Chindwin Rivers in Myanmar in August 2023. Sales will remain open for these future departures of advertised itineraries listed on the company’s website. Other cruise destinations such as the Lower/Upper Mekong (Vietnam & Cambodia/Laos) and Halong & Lan Ha Bay (Vietnam) will resume operations earlier, subject to the development of the pandemic (please see departure schedule on our website).
Heritage Line, is the leading luxury boutique cruise operator in Southeast Asia, offering refined waterway voyages aboard a fleet of exclusive and luxurious small ships in Vietnam, Cambodia, Myanmar and Laos. For more information, contact us.
Moken Capital is an investment company focusing on hospitality and tourism. It was founded in 2019 as a subsidiary of Starhigh Asia Pacific Pte Ltd, which has been operating in Myanmar and Singapore since 2006. Moken Capital is also the owner of Moken Cruises in Myanmar. For more information: Moken Capital Co., Ltd , 12A-1 Inya Yeik Thar Street, Mayonegone Township, Yangon (Myanmar) | Phone: +95 9880012654 | firstname.lastname@example.org